More than half of the people who declared to buy and own leather accessories and things said, that they buy natural leather products for the sake of leather’s longevity and its high quality.
An issue that should worry us is the percentage of people (24% of respondents) who were not aware that natural leather products are waste utilized in the slaughter of cattle. This shows a further need to educate consumers. Another, perhaps even more dangerous topic for us is the fact that half of the respondents believed that animals were bred specifically for skin production.
In our industry, it is very important to constantly be aware of the process that takes place during the production of natural leather products. At the Europell Group, we follow several important directions:
✺we produce the components in line with the closed circuit, we try to draw from nature as much as we can give it back
✺we have all the necessary certificates
✺the raw materials are obtained in a humane manner, in accordance with the standards in force in Europe
✺Our leather is also vegetable tanned in a traditional, chrome-free way
✺we focus on longevity, naturalness and ecology
Let’s focus on naturalness. Let’s choose truly ecological products – biodegradable natural leather that will stay with us for many years.